There is real profit in the personal
Aesthetics Can and should be Intentional
Research by The Design Council indicates that design can affect consumer behavior, with 62% of consumers more likely to return to a business when they feel they have had a positive experience with its design and aesthetics.
Client Experience Matters because It Matters to Them
According to a 2020 report by PwC, 73% of consumers say that customer experience is an important factor in their purchasing decisions.
Hospitality is Customer Service in Color
A survey by American Express revealed that 67% of consumers are willing to pay more for a great customer experience, emphasizing the importance of hospitality in driving higher sales and customer retention.
Your business is already exceptional and I firmly believe that the way your business engages with your customers is just as important as the offerings themselves.
"And while it may be impossible to quantify in financial terms the importance of making someone feel good, don't think for a second that it doesn't matter. In fact, it matters more."
Will Guider, Unreasonable Hospitality
P.S. It feels really good to make other people feel good.
A Blend of Strategy and Creative Implementation
Aesthetics
You will discover how to enhance the aesthetics of your business in practical ways, without the need for rebranding, relocating, remodeling, or making significant investments. I firmly believe that the little details matter. I can offer you actionable suggestions to implement on your own, or we can collaborate to make sustainable and adaptable changes that evolve alongside your business as it grows and pivots.
Hospitality
We will collaborate to come up with ideas that everyone at your business can work towards infusing your services with true hospitality so that your clients feel welcomed, valued, and appreciated.
The experience
Let’s ensure that your clients have an extraordinary and delightful experience. This means eliminating any unintentional stress or discomfort, so they feel truly cared for and appreciated at every touchpoint.
Your business is already
Beautiful on the inside and out
Let me help you make it even more beautiful- because you and your clients deserve it.
My goal is to transform your business by embracing a holistic approach to sensory aesthetics, engaging all five senses to curate unforgettable experiences. I am dedicated to enhancing staff presentation and optimizing service flow, ensuring that every interaction contributes to an extraordinary customer journey.
Together, we will cultivate an inviting atmosphere that communicates to your customers a deep sense of care that goes beyond mere transactions. This commitment not only fosters brand loyalty but also strengthens meaningful relationships.
Let’s collaborate to craft a distinctive identity that reflects your core values and distinguishes your business in a competitive marketplace. You and your business deserve nothing less than excellence.
A Compassionate Edge
My experiences in healthcare—specifically crisis counseling and grief and loss—has informed my approach to business. Each of these experiences has underscored the importance of creating a safe and supportive environment by examining the client experience from the moment they first engage. They required meticulous attention to detail, a constant assessment of intentions, and a deep commitment to ensuring that each client's experience was positive, especially as their engagement with treatment was pivotal.
Although I don't hold formal degrees in business, I have stood by my husband for the past 15 years as he navigated the business world, ultimately securing a position with one of the country’s top financial advisors. This firm also values client experience, further reinforcing my belief that my background and perspective can help businesses thrive in today's landscape, where people increasingly seek richer and more compassionate experiences over mere material goods.
How It Works
Consultation
Strategy
Let’s make a plan to enhance aesthetics, customer experience, and hospitality without a remodel or hefty investments. My strategy focuses on impactful, low-cost changes.
Let's create a plan
Together we can create a plan that allows you to continue to evaluate your business as it changes, grows, and pivots to meet your client's needs.
Let’s schedule a meeting. I want to gain a comprehensive understanding of your business—its needs, concerns, and aspirations—so we can work together effectively.
Let me care about your business as much as you do!
Make it evident to your clients that their experience is a top priority by ensuring that staff presentation and tone are welcoming and ensure you customers know they belong.
Offer a deeper and more fulfilling experience for your clients through engaging all of the senses.
Cultivate greater intentionality in your space, your product, and every facet of your business by being able to audit your visual identity.
By applying proven principles, we can create a more inviting and comfortable atmosphere that fosters joy for both you and your clients.
Establish a business environment that reflects genuine respect and care for your client's experience.
My deepest aspiration is that you nurture your own joy as you create happiness for your clients and in turn for yourself.
Frequently Asked Questions
What principles do you use to enhance customer experience and overall business success?
Some key principles I implement to enhance a business include fostering connection, creating comfort, and promoting simplicity. I also prioritize integrating the outdoors, encouraging mindfulness, practicing active listening, and embracing the concept of unreasonable hospitality. Additionally, I believe in engaging all the senses to create a memorable experience and much more.
I can't afford an expensive remodel or rebranding.
My goal is not to remodel or rebrand but to enhance what already exists by thoughtfully considering how we can elevate your business. Often, it’s the small tweaks and updates that can make the most significant impact.
What is the benefit?
I truly believe that there is profit in the personal. In a world filled with distractions and noise, let’s transform your business into a standout experience that resonates with customers. After all, we are all seeking meaningful connections and memorable interactions that leave a lasting impression.
How do I get started and what's next?
I would love the opportunity to connect with you. Let’s have a conversation about your business and explore how we can collaborate to enhance your customer experience. Feel free to reach out to me at via email. I look forward to hearing from you!
Hey there!
I'm Emily and I'm so glad you are here!
I’m a small-town Northerner with a passion for appreciating beauty in all its forms. I believe in the power of caring for one another and creating personal experiences that truly reflect my dedication to making the world a kinder place. I am married to a wonderful guy named Andy, I have two children, Harlan and Audie, a rabbit, and six chickens. I love all things outdoors with my family, Britbox, the Queen, (God rest her soul), and can't stay away from the Trader Joe's flower section. I live in Saint Louis, MO but a piece of my heart is always in Michigan.